With over 35 brands spanning 20 distinct categories such as soaps, detergents, shampoos, skincare, toothpaste, deodorants, cosmetics, tea, coffee, packaged foods, ice cream, and water purifiers, the company is part of the everyday life of millions of consumers across India. Through fun and educational content, kids are encouraged to connect with nature by sowing seeds and growing juicy tomatoes. Kissan realized the importance of using content marketing to engage with their target audiences, however, developing a great storyand message that was appealing through video content alone was not sufficient enough to capture the attention of their audience. They quickly realized the need to integrate their marketing efforts with a content distribution strategy. With a reach of over 23 million monthly unique visitors on desktop and more coming from mobile in India, Outbrain was the perfect partner for HUL to drive audiences consuming content on premium publisher sites to the Kissan home page. Success Story.
Jam Paper & Envelope
Case Study - Pulling no punches with Stretegic People - Jam
Summary feedback Kissan mixed fruit jam has been around in India for a long time but now with many jam products in the market and a growing health awareness, we feel the brand must invest into making its product safer and healthier. This product contains artificial chemical flavours and preservatives. The chemical names of these flavours and preservatives is not disclosed on the product label. We consider this to be irresponsible behaviour by the brand. Consumers have a right to know what is in their food.
Case Study. In case of recruiting, humans we need to focus on are job candidates. Three different success stories have been highlighted to show the multi-faceted nature of … Companies like Apple, Starbucks and Google, are known to have been using Design Thinking as a way to drive new products and services for some time. Visit UX Design Agency to learn more about our work and portfolio.
To make Argos Pet Insurance stand out among competitors, Jam was tasked with devising a solid social media strategy that positioned the brand as the home of happy pets, with the overarching aim of generating leads. We understood that pet owners were akin to new parents — a concept we were to embody to generate cut-through. Understanding peak times of the client, we focused on key periods for sorting finances and breeding seasons. Jam with us and see how we can help you out. All we need is a few details about your project.